Manager, Business Solutions
Sports Organization
Various Locations
Full-time
Sports
Professional
TeamWork
Job Description
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Job Title: Manager, Business SolutionsDepartment: Global PartnershipsReports to: Director, Business SolutionsPosition Summary: The Manager, Business Solutions will be an integral member of the LA Lakers Global Partnership team in developing proposals supporting both the Partnership Sales team to drive partner acquisition and current partner growth.
Responsibilities**):Ideate and develop data-driven proposals, platforms, recap templates, and case studies that communicate the value of the Lakers brand and address partnership KPIs Leverage both internal and third-party data sources to assist Partnership Sales and Activation team and in developing, implementing, and maintaining a data-driven strategy, highlighting the distinctive sponsorship value of the Los Angeles Lakers brand Research prospective partners, industries, competitive landscapes, consumer behavior, and sponsorship trends to uncover new revenue opportunities.
Organize and participate in cross-functional meetings with internal stakeholders (Marketing, Community, Social, etc.) to help create compelling partner concepts that are executable and aligned with the organization’s philosophy and standards Articulate and present integrated sponsorship presentations to internal decision-makersWork with internal creative team to maintain brand standard and develop compelling visual storytelling within partnership proposals Leverage CRM platforms (e.g., Salesforce/KORE) to assist sales with inventory insights, inventory tracking, and partner record management Support sponsorship valuation by analyzing market benchmarks, media exposure, fan data, inventory performance, and historical partnership resultsPrepare competitive intelligence reports, league benchmarking analyses, and category insights to inform strategic decision-making.
Monitor NBA and overall sports marketplace trends to identify opportunities for new sales prospecting and outreach **Responsibilities subject to change based on organizational needs and direction from management.
Education:Bachelor’s Degree required, preferably in Marketing, Advertising, or related field Previous ExperienceMinimum four (4) years of full-time work experience in partnership strategy, integrated marketing, business development, sponsorship sales or activation, preferably at a team or agencyTechnology Capabilities: CRM (e.
skills with the ability to collect, organize, analyze, and disseminate significant amounts of information with attention to detail and accuracyTeam player with a passion for problem-solving and willingness to learnAble to simultaneously manage multiple projects, effectively prioritize workload, and own deliverables from start to finish.
Strategic and critical thinker with outstanding verbal and written communication skillsExperience in receiving brand objectives/KPIs and developing compelling and impactful integrated marketing partnership presentationsWorking knowledge of third-party research and data sources to create data-backed sales narrativesProven experience with Microsoft Office, Adobe Creative tools, and TableauFamiliarity with the Los Angeles Lakers and/or sports industry preferredPossess excellent organizational, interpersonal, and time management skillsPossess strong technical, analytical, critical thinking and problem-solving skillsComfortable working in a fast-paced, urgent project environmentPhysical Demands: Ability to lift up to 25 lbs.
experience and certifications. In addition to those factors, we consider the relative pay of our current employees in similar positions when making a final offer.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
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