Senior Producer, Video and Creative Production
Sports Organization
Various Locations
Full-time
Sports
Professional
TeamWork
Job Description
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Job Title: Senior Producer, Video and Creative ProductionDepartment: Marketing Reports to: Creative DirectorManages: Video Production Team, Video Producers, Video Editors, WritersCollaboration: Daily collaboration with the Video Production team, broader Creative and Content team, Integrated Marketing and Game Entertainment; Regular collaboration with leaders across the organization including Game Operations, Basketball Operations, Ticketing, Corporate Partnerships, Communications and Facilities Team Overview: Creative and Content Production is part of the marketing department, leading brand identity, visual design, art direction and production for the Los Angeles Lakers.
experience in this area is valuable. The ideal candidate will have a strong ability to craft compelling Lakers-related stories and deliver them to a global audience with impact and creativity.
The ideal candidate is equally comfortable developing emotional and engaging stories, presenting creative concepts to executive stakeholders and leading cross-functional teams through execution. This position prioritizes creative leadership and storytelling instincts and must have the ability to unify teams, talent, and production resources around a singular creative vision.
Essential Functions (Duties & Responsibilities**):Brand, Campaign and Basketball StorytellingPrioritize and produce purposeful and emotional video content that reaches beyond day-to-day basketball games and brings consumers from all over the world into the Lakers brandLead story conception and narrative development from initial idea through scripting, creative execution, production and final deliveryCreate, develop and refine compelling storylines and creative direction for a wide range of short form and longer form video content to use across a mix of platforms and channels, ensuring alignment with brand objectives and target audienceBring a strong storytelling sensibility and creative editorial perspective to all stages of content development, ensuring work resonates with both core fans and broader global audiencesLead the creation and development of video content, leaning into brand DNA and consumer relevancyConceive and consider a variety of ways in for video storytelling, maximizing turnkey solutions and delivering diverse formulations to reach a range of consumersBring a video storytelling perspective to creative concepting, collaborating on the most effective formats to reach consumers based on opportunity and strategic objectivesEnsure all video content meets the highest standards of quality, consistency, and brand alignment across multiple platforms and formatsLead the development of mood boards, storyboards and scriptwriting to outline and sell in conceptsOrganize and present creative concepts, storylines and campaign narratives through clear, executive-ready presentations that drive alignment and buy-inEnd-to-End Content ProductionLead the entire video production process, from pre-production (concept development, scripting, music considerations) through production (shooting coordination, clearances) to post-production (editing, visual effects, approvals and final delivery)Serve as the primary creative lead across productions, ensuring story, tone and pacing remain consistent throughout development and executionReceive and implement direction from brand strategy briefs and integrated marketing plans to ensure content aligns to business objectives Work with writers to craft scripts, voiceovers, talent questions and host content as needed, tailoring tone and style to suit different formats and platforms (e.*
Responsibilities subject to change based on organizational needs and direction from management.
Education: Bachelor’s degree in media, communications, or a related field; advanced and continuing education preferred Previous Experience: Minimum 8-10 years in video productionMinimum 5 years management experience overseeing video production teams, including junior producers, editors, and other creative staff Proven experience creating storylines and producing engaging content for high-profile, premium brandsStrong background in producing content for culture brands, entertainment, sports, or media Technology Capabilities:Proficient in industry-standard video editing tools, such as Adobe Premiere Pro, Final Cut Pro, etc.
Understanding of camera operations, including DSLR, mirrorless, and cinema cameras, as well as experience with video lighting, sound equipment, and field production gear (a bonus if you have direct experience with sports broadcasting equipment).
Project Management Software (Jira, Trello, Wrike, etc.
skills, abilities:Ability to be guided by and adhere to a strategic brief and translate business objectives and marketing direction into creative narratives, while rolling with the read and react nature of a team business Creative and ambitious producer with ability to look beyond traditional methods and embrace restrictions Familiarity with sports media production and the ability to craft stories that resonate with both passionate fanbases and broader audiencesStoryteller with strong experience in scripting, writing, and editing host content for on-air talent or voiceovers, with the ability to adapt tone and style for different platformsProven track record of working effectively across departments (e.g., design, marketing, post-production, talent) to coordinate and execute production plansProficient in video editing software (e.g., Adobe Premiere, Final Cut Pro) with an eye for pacing, visual storytelling, and sound design.
Ability to work in a fast-paced environment and make instant, quality decisionsStrong presentation and communication skills, with the ability to confidently pitch and present creative ideas to marketing leadership and executive stakeholders Brings innovative ideas to the table, with a focus on brand value, seamless execution, attainability and highest yield Detail-oriented and a logical approach to problem solving Ability to lead and mentor producers, editors, and other production staff, fostering collaboration and a high-quality production environmentA passion for basketballPhysical Demands: N/ALocation: El Segundo (offices M-F), downtown Los Angeles (Crypto.
experience and certifications. In addition to those factors, we consider the relative pay of our current employees in similar positions when making a final offer.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
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